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Fairmont Hotels & Resorts, Lot 35

 
 

fairmont hotels & resorts, lot 35

Re-branding and packaging design for Fairmont Hotels & Resorts tea program. The photographic approach is used as a tool to capture the number of ways that one could express the ritual of enjoying tea. In using lifestyle imagery it instills a sense of reality, transparency, setting, tradition and culture, while creating a brand identity that is sophisticated and modern. 

Designed at: Biography Design

 
 
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